The automotive industry is accelerating into a new era of digital engagement and customer expectations—and your dealership can’t afford to be left behind.

Join us for an exclusive fireside chat featuring GoTo leaders: Malachi Threadgill (VP Global Marketing), Damon Covey (General Manager, UCC), and David Marcroft (Principal Auto Director). Together, they’ll share firsthand insights from NADA 2026 and unveil what’s next for dealerships driving growth in today’s competitive landscape.

Whether you’re a dealership principal, head of sales, or service leader, this is your opportunity to discover the trends, cutting-edge strategies, and actionable takeaways shaping the industry right now.

• Fresh perspectives and key learnings from NADA: what caught their attention and what stands to make the biggest impact.
• The latest in consumer expectations and technology-driven efficiency: discover practical ways to boost customer experience and dealership productivity.
• “What’s Next?” for automotive dealerships: new opportunities, digital transformation, and how your organization can stay ahead in a rapidly evolving space.