GoTo Adds New AI-Powered Tools to Help Auto Dealerships Answer More Calls, Book More Service, and Drive More Revenue

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January 21, 2026

GoTo
GoTo Connect for Automotive Announcement

 

CRM and DMS integrations, AI-powered automatic scheduling, and real-time insights help dealerships work smarter and deliver a better customer experience

 

GoTo, the leader in cloud communications and IT, today announced powerful new advancements to GoTo Connect for Automotive, the only AI-powered communications platform designed specifically for automotive dealers. With enhanced Customer Relationship Management (CRM) and Dealer Management System (DMS) integrations, 24/7 automatic AI service scheduling, and real-time reporting, now every team from the showroom floor to the service bay can work more effectively and have a complete view of the customer journey with a modern, growth-oriented platform.

“The [AI Receptionist with scheduling capabilities] is a tool that once you implement, you won't know how you lived without. We have always struggled with the issue of no matter how many employees we have answering the phones, there are always missed calls,” Michaela Hill, Communications Manager, Rick Hill Imports, a car dealership in Tennessee. “This tool helps us catch any overflow and take a huge load off our Service Advisors so they can better focus on the people standing in front of them. GoTo Connect has been our provider for many years for all things phone and meeting, so they were the obvious choice when entering the realm of AI assistance.”

Packed with new functionality, GoTo Connect for Automotive consolidates multiple point solutions into one unified, automotive-ready platform that enables dealerships to communicate, analyze, and optimize every step of the customer journey to:

  • Expand CRM and DMS Integrations: New and expanded integrations with BLiNK AI, DealerSocket, and Reynolds & Reynolds FOCUS streamline dealership communications by automating workflows, enabling personalized customer interactions, and supporting data-driven decision-making. As a result, dealerships can increase sales efficiency, accelerate lead response times, and ensure every interaction is logged for better customer service and compliance.
  • Leverage AI that Analyzes and Alerts: Our AI analyzes every customer interaction to quickly identify issues, improve consistency, and maintain high service quality with minimal setup. Proactive alerts notify dealership leaders when high-risk or high-intent calls occur based on sentiment, keywords, or call signals, so dealerships can resolve problems before they impact customers or bottom line.
  • Boost Dealership Profits: Designed specifically for the service drive, GoTo Connect’s AI-powered scheduling ensures dealerships can always answer the phone, automatically book appointments, and turn overflow and missed calls into booked service. Through integration with Xtime, appointments are effortlessly scheduled and transferred directly into the DMS.
  • Enable a Smarter Dial Plan: Dealerships can now use CRM data to intelligently route incoming calls to the right team member. Screen pops identify callers before staff answers, enabling faster and more personalized service. Dynamic call routing further enhances the experience by directing calls based on criteria such as time of day, caller intent, and call source, reducing transfers and resolution times.
  • Maximize Call Performance and Marketing ROI: Easily track inbound calls to pinpoint which marketing campaigns and channels drive leads, while Number Reputation ensures outbound calls are answered and trusted by protecting dealership’s phone numbers from being flagged as spam or fraud.

“With GoTo Connect for Automotive, dealerships can simplify and consolidate their tech stack and focus on what matters— connecting with customers and growing their business. Supercharged by AI and advanced Business Development Center (BDC) functionality, every team member is empowered with a complete view of the customer journey for faster, more personalized service,” says Damon Covey, General Manager of UCC at GoTo. “GoTo Connect for Automotive makes it easier for dealerships to turn every customer interaction into a sales or service opportunity, all without added complexity or cost.”

To learn more, please visit: www.goto.com/automotive. GoTo Connect for Automotive will be available for demos at NADA.

 

About GoTo

GoTo, the leader in cloud communications and IT, is dedicated to powering a world of work without limits. Featuring flagship products GoTo Connect, LogMeIn Resolve, and LogMeIn Rescue, the GoTo portfolio offers secure, reliable, AI-enabled solutions that are simple to adopt for small and midsize businesses, and scalable to enterprises worldwide. GoTo continuously improves human experiences for AI-enabled workforces across hundreds of thousands of customers. The company is headquartered in Boston, Massachusetts, with approximately $1 billion in annual revenue and 2,500 employees throughout North America, South America, Europe, Asia, and Australia.

Media Contact
Alyssa Kanter
press@goto.com
+1 617-279-2443